You’re about to sign contracts
you’ll live with for 2–3 years.
Vendors know when a business is new. They quote accordingly. Before you sign anything on internet, phones, software, or cybersecurity — find out what fair pricing actually looks like.
No call required. Download your results and share them on your own time.
Three decisions that follow new businesses for years.
Most new business owners make these calls in their first 30 days. Most regret at least one of them. Not because they weren’t smart — because they had no frame of reference for what fair looked like.
Internet contract lock-in.
The landlord says Comcast is already in the building. Or AT&T calls the week you sign your lease. You’re overwhelmed with a hundred other decisions, so you go with whoever’s easiest. The contract is 24 to 36 months. The rate is the published rack rate for a new account with no negotiating history. The clauses around auto-renewal and early termination are buried on page 4.
Two years from now, the same service is available for materially less. You’re locked in. The next business that opens in your building — and negotiates — pays a different price on day one.
Phone system per-seat pricing traps.
A vendor sends someone to install your phones. They pick the system, configure the features, and hand you a monthly per-seat invoice. You don’t know which features are included in which tier. You don’t know what a competitive per-seat rate looks like. You don’t know if half the features on your plan are ones you’ll never use.
Eighteen months later, you’ve added three employees and the per-seat cost compounds. The system the vendor installed is proprietary enough that switching is painful. So you stay.
Cybersecurity: either nothing, or the wrong everything.
New businesses do one of two things on security. They ignore it entirely — no endpoint protection, no identity management, no documented access policies. Or a vendor sells them a bundled "all-in-one" security package that’s sized for a company ten times their size, never properly configured on day one, and sitting largely unused by month three.
Either outcome is a problem. A business that collects customer data, processes payments, or holds any sensitive information is a target from day one. Cyber insurance underwriters are starting to require documented security postures at renewal. Getting this wrong at the start creates a drag you carry for years.
We work for the buyer. Not the vendor.
Every other firm you’ll talk to this month is selling you something. We’re not. We represent you in the market — and the vendors pay us for the business we bring them. That creates a different dynamic from the first conversation.
Most technology advisory firms make you schedule a call before you know if they’re worth your time. They control the information. They set the pace. They follow up until you’re ready to buy or ready to block their number.
Logical Storm works differently. Our Tech Spend Scorecard is completely self-serve. Eight questions. Sixty seconds. It gives you a plain-English assessment of your technology situation, a personalized PDF you can download and share with your business partner or accountant, and a clear picture of where your exposure is before you talk to anyone. No call required. No commitment required. You can come back in two weeks when you’re ready. We’ll still be here.
At the other end: if you want us to review vendor proposals, build a full comparison across carriers and platforms, sit in on demos, and manage contract execution from start to finish — we can do that too. Same entry point. You decide how much support you want.
Assess. Source. Stay.
Three words. That’s the entire model. Here’s what each one means for a business opening its doors in Metro Detroit.
The Tech Spend Scorecard is how we understand your situation before we recommend anything. Eight questions about your current technology decisions — or the decisions you’re about to make. You get a personalized score, a plain-English analysis, and a downloadable PDF in under 60 seconds. No call required. That’s the entry point. From there, we review your responses and come prepared with market context specific to your situation, your industry, and your geography.
We go to market on your behalf. Internet providers, phone platforms, cybersecurity vendors, software options, payment processors. We bring our vendor channel relationships — built across 300+ partners — to every category you need. You get competitive proposals from vendors that know we represent real buying volume, not a single new account. You review the options. You make the decision. We explain the fine print before you sign. This is the part where most business owners save the most money. Sometimes dramatically. At no cost to you. Vendors pay us. Same model as an independent insurance broker or a mortgage advisor. Their margin — not yours.
The internet contract you sign today comes back up in 24 to 36 months. The phone system you deploy this year will need to scale when you add employees. The software stack you build on may need to evolve as your workflows do. We stay. That means we’re on your side at every renewal cycle, every decision point, every time a vendor calls claiming you’re eligible for an upgrade. You don’t pay us at renewal any more than you paid us at the start. The relationship is ongoing. At no cost to you. This is how Logical Storm is built — long-term client relationships that compound over time, on both sides.
Find out which decisions to make first — and what fair pricing actually looks like.
The Scorecard isn’t just for businesses with existing tech contracts. It works for new businesses too — mapping out which categories need decisions right now, which vendors are quoting above market for new accounts, and what a well-structured technology setup looks like for a business at your stage. Eight questions. Sixty seconds. You get a PDF you can download, share with your accountant or business partner, and come back to whenever you’re ready. We don’t call you until you want us to. That’s how this works.
Take the Tech Spend Scorecard →No call required. Take it on your own time.